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Technical information

Main page title:
Advertising | Television | Media | Broadcast | Indian Media | OTT | Brand Stories | Radio | Print News
Main page description:
medianews4u is Online Media Trade Magazine covering ringside view of Indian Media Industy which includes Television , Radio , Print, OTT News, Advertising
Protocol:
https
Status code:
200
Page size:
398.9 KB
Response time:
7.989sec.
IP:
104.21.70.182
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date: Tue, 01 Oct 2024 22:44:03 GMT
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SEO headers

h1 MediaNews4U
h4 EXCLUSIVE
h2 Our strategy focuses on using online platforms and e-commerce channels to boost brand visibility: Nayan Shah, Clear Premium Water
h2 Digital, experiential marketing underpin McDowell’s marketing efforts: Diageo India VP, Portfolio Head – Marketing, Varun Koorichh
h2 Content marketing is integral to our ongoing customer engagement strategy: Nalin Jain, Godrej Capital
h2 Blending modern designs with traditional Indian craftsmanship is indeed a key component of Fashor’s USP: Vikram Kankaria
h2 Creativity is vital in public health messaging to inspire behavioral change: Deepmala, TVH
h3 ADVERTISING
h3 Jigsaw Brand Consultants names Ishita M Desai as Insights & Strategy Director
h3 dentsu X India secures Digital Media Mandate with LG Electronics
h3 Sushant Sadamate and Sindhu Biswal Launch Buzzlab
h3 MARKETING
h3 Harsha Bhogle appointed Alt DRX’s Brand Ambassador for India’s Digital Real Estate Story
h3 Pluckk purchases D2C nutrition brand Upnourish
h3 Sony India partners with filmmaker S.S. Rajamouli for Bravia TV’s ‘Cinema is Coming Home’ Campaign
h3 PEOPLE
h3 Rediff.com welcomes Vishal Mehta as new Chairman and MD following Infibeam Avenues’ Majority Stake Purchase
h3 FNP names Gaurav Sharma as CTO
h3 Ravi Ahuja named CEO of Sony Pictures Entertainment
h3 Richa Jasuja appointed as Social Insights & Measurement Lead at Google
h3 MEDIA
h3 ZEE Entertainment celebrates 32 years of innovation and growth in the M&E sector
h3 Publicis Media India Launches Markriti: A Marketing Mix Modeling Tool to empower CMOs
h3 I&B Ministry grants approval for License Transfer of Viacom18 channels to Star India
h3 Indian Newspaper Society reports 10.6% ad revenue growth in 2023
h3 CAMPAIGNS
h3 Bata launches festive collection featuring Kartik Aaryan with “Celebrate Every Step” campaign
h3 Marico unveils new TVC for Saffola Honey featuring Pankaj Tripathi
h3 Tata Coffee Grand celebrates Tamil Nadu’s mornings with a musical performance by Santhosh Narayanan ft. Dhee for International Coffee Day
h3 METRO Shoes launches a star-studded fashion campaign with Triptii Dimri and Vijay Varma
h3 TELEVISION
h3 Zee TV’s show ‘Hamara Parivar’ premieres October 3 at 6:30 PM
h3 Warner Bros. Discovery launches new India original series ‘Reality Ranis of the Jungle’ on September 23rd
h3 Star Sports’ PKL promo features Riteish Deshmukh embodying a tiger’s stealth and agility as a lone warrior
h3 DP World ILT20 Season 3 to begin from Saturday, 11 January 2025, final to be played on Sunday, 9 February 2025
h3 LEADERSPEAK
h3 We plan to enhance our OTT lineup with new originals and movies soon: PR Satheesh
h3 OTT
h3 JioCinema Premium unveils exciting October Lineup for the festive season
h3 The Third Edition of Netflix and Kommune’s Voices of Tomorrow nurtures LGBTQIA+ and senior adult voice talent
h3 JioCinema Premium boosts engagement for The Penguin by introducing the Purple Maserati to India
h3 AUTHOR'S CORNER
h3 New age marketing is an evolution from SEO to GEO and now AI…. the new science to scan and transform the consumer mind
h3 There should be mutual respect between journalists and PR Professionals
h3 AI and Voice Search: Preparing Your Marketing Strategy for a Voice-Activated Future
h3 The False Promise of AI in Marketing: Are We Overestimating Its Capabilities?
h3 STRAIGHT TALK
h3 Our core value is to stay updated by keeping ahead of trends: Rubeena Singh, AnyMind Group
h3 ANALYSIS
h3 Lack of ‘whole’ strategy thinking in a changing industry is a challenge for strategists: WARC
h3 Earned media is the key tactic for fostering cultural relevance and boosting creative impact: WARC Advisory & Edelman
h3 Gen AI ranks among top 5 priorities for Indian Tech CEOs; 42% place It in the top 3: PwC India Survey
h3 INDUSTRY BRIEF
h3 Zee Business unveils Special Navratri Programming to empower Investors with Expert Financial Insights
h3 Disney+ Hotstar’s Taaza Khabar Season 2 emerges as the most watched series
h3 Reliance Foundation’s star-studded United in Triumph awards to be streamed exclusively on JioCinema and Sports18
h3 DIGITAL FRONTIER
h3 Rediff.com welcomes Vishal Mehta as new Chairman and MD following Infibeam Avenues’ Majority Stake Purchase
h3 DIPA appoints Prachur Shah and Sushil Kumar Chaturvedi in leadership roles
h3 Digii appoints Jyothi Kasinath as Senior VP for Business Ops and Partnerships
h3 AD-TECH
h3 IAS improves AI-Powered media quality on YouTube with brand safety metrics for misinformation
h3 BharatBox collaborates with Dimo to elevate brand experiences via Digital IP Engagement
h3 Almonds Ai plans to double its workforce by FY 2025
h3 CIFDAQ names Muthuswamy Iyer as Chief Compliance Officer
h3 INTERNATIONAL
h3 Jury Chairs announced for The WARC Awards 2025
h3 Publicis Groupe independent commerce marketing company Mars United Commerce
h3 Spotify aims for $2.1bn global ad revenue by 2024 by capturing video ad budgets: WARC Media
h3 PR COLUMN
h3 WebEngage teams up with SGA PR to elevate global discussions on retention marketing
h3 SRV Media onboards Anushka Dey as Vice President of Public Relations
h3 There should be mutual respect between journalists and PR Professionals
h3 EVENTS
h3 World Padel League teams up with Wizcraft Entertainment to launch its second season in Mumbai
h3 Rafi Saab’s Magic Lives On: Bipin Pandit’s Khumaar 2024 Delights a Packed Auditorium
h3 MAMI prepares for the 2024 edition of the Mumbai Film Festival
h3 JUST IN
h3 Harsha Bhogle appointed Alt DRX’s Brand Ambassador for India’s Digital Real Estate Story
h3 Zee Business unveils Special Navratri Programming to empower Investors with Expert Financial Insights
h3 Disney+ Hotstar’s Taaza Khabar Season 2 emerges as the most watched series
h3 ADVERTISING
h3 Jigsaw Brand Consultants names Ishita M Desai as Insights & Strategy Director
h3 dentsu X India secures Digital Media Mandate with LG Electronics
h3 Sushant Sadamate and Sindhu Biswal Launch Buzzlab
h3 PEOPLE
h3 Rediff.com welcomes Vishal Mehta as new Chairman and MD following Infibeam Avenues’ Majority Stake Purchase
h3 FNP names Gaurav Sharma as CTO
h3 Ravi Ahuja named CEO of Sony Pictures Entertainment
h3 Richa Jasuja appointed as Social Insights & Measurement Lead at Google
h3 DIGITAL FRONTIER
h3 DIPA appoints Prachur Shah and Sushil Kumar Chaturvedi in leadership roles
h3 Digii appoints Jyothi Kasinath as Senior VP for Business Ops and Partnerships
h3 Unicommerce names Pranay Kale and Vaibhav Mehrotra as Head of India Sales and Head of Marketing
h3 PayMate announces strategic acquisition of DigiAsia
h3 RADIO
h3 TRAI releases a Consultation Paper on ‘Formulating a Digital Radio Broadcast Policy for private Radio broadcasters’
h3 Mumbai City FC and Radio City extend their collaboration for fourth consecutive season
h3 BIG FM introduces Third Season of BIG Green Durga with Aparajita Adhya to Encourage Eco-Conscious celebrations
h3 INTERNATIONAL
h3 Jury Chairs announced for The WARC Awards 2025
h3 Publicis Groupe independent commerce marketing company Mars United Commerce
h3 Spotify aims for $2.1bn global ad revenue by 2024 by capturing video ad budgets: WARC Media
h4 EXCLUSIVE
h2 Our strategy focuses on using online platforms and e-commerce channels to boost brand visibility: Nayan Shah, Clear Premium Water
h2 Digital, experiential marketing underpin McDowell’s marketing efforts: Diageo India VP, Portfolio Head – Marketing, Varun Koorichh
h2 Content marketing is integral to our ongoing customer engagement strategy: Nalin Jain, Godrej Capital
h2 Blending modern designs with traditional Indian craftsmanship is indeed a key component of Fashor’s USP: Vikram Kankaria
h2 Creativity is vital in public health messaging to inspire behavioral change: Deepmala, TVH
h3 CAMPAIGNS
h3 Bata launches festive collection featuring Kartik Aaryan with “Celebrate Every Step” campaign
h3 Marico unveils new TVC for Saffola Honey featuring Pankaj Tripathi
h3 Tata Coffee Grand celebrates Tamil Nadu’s mornings with a musical performance by Santhosh Narayanan ft. Dhee for International Coffee Day
h3 ANALYSIS
h3 Lack of ‘whole’ strategy thinking in a changing industry is a challenge for strategists: WARC
h3 Earned media is the key tactic for fostering cultural relevance and boosting creative impact: WARC Advisory & Edelman
h3 Gen AI ranks among top 5 priorities for Indian Tech CEOs; 42% place It in the top 3: PwC India Survey
h3 MARKETING
h3 Harsha Bhogle appointed Alt DRX’s Brand Ambassador for India’s Digital Real Estate Story
h3 Pluckk purchases D2C nutrition brand Upnourish
h3 Sony India partners with filmmaker S.S. Rajamouli for Bravia TV’s ‘Cinema is Coming Home’ Campaign
h3 TELEVISION
h3 Zee TV’s show ‘Hamara Parivar’ premieres October 3 at 6:30 PM
h3 Warner Bros. Discovery launches new India original series ‘Reality Ranis of the Jungle’ on September 23rd
h3 Star Sports’ PKL promo features Riteish Deshmukh embodying a tiger’s stealth and agility as a lone warrior
h3 MEDIA
h3 ZEE Entertainment celebrates 32 years of innovation and growth in the M&E sector
h3 Publicis Media India Launches Markriti: A Marketing Mix Modeling Tool to empower CMOs
h3 I&B Ministry grants approval for License Transfer of Viacom18 channels to Star India
h3 Subscribe to Newsletters
h3 AD-TECH
h3 IAS improves AI-Powered media quality on YouTube with brand safety metrics for misinformation
h3 BharatBox collaborates with Dimo to elevate brand experiences via Digital IP Engagement
h3 Almonds Ai plans to double its workforce by FY 2025
h3 CIFDAQ names Muthuswamy Iyer as Chief Compliance Officer
h3 LEADERSPEAK
h3 We plan to enhance our OTT lineup with new originals and movies soon: PR Satheesh
h3 STRAIGHT TALK
h3 Our core value is to stay updated by keeping ahead of trends: Rubeena Singh, AnyMind Group
h3 We want to get into customisation of fragrances: Kiran Ranga, Ripple Fragrances
h3 AUTHOR'S CORNER
h3 New age marketing is an evolution from SEO to GEO and now AI…. the new science to scan and transform the consumer mind
h3 There should be mutual respect between journalists and PR Professionals
h3 AI and Voice Search: Preparing Your Marketing Strategy for a Voice-Activated Future
h3 The False Promise of AI in Marketing: Are We Overestimating Its Capabilities?
h3 CABLE & DTH
h3 D2H celebrates Onam with heartwarming film campaign and festive offers
h3 Prasar Bharati opens applications for available MPEG-4 Slots: DD FreeDish
h3 DTH subscriber base declines, Tata Play leads market share
h3 OTT
h3 JioCinema Premium unveils exciting October Lineup for the festive season
h3 The Third Edition of Netflix and Kommune’s Voices of Tomorrow nurtures LGBTQIA+ and senior adult voice talent
h3 INDUSTRY BRIEF
h3 Zee Business unveils Special Navratri Programming to empower Investors with Expert Financial Insights
h3 Disney+ Hotstar’s Taaza Khabar Season 2 emerges as the most watched series
h3 Reliance Foundation’s star-studded United in Triumph awards to be streamed exclusively on JioCinema and Sports18
h3 PR COLUMN
h3 WebEngage teams up with SGA PR to elevate global discussions on retention marketing
h3 SRV Media onboards Anushka Dey as Vice President of Public Relations
h3 There should be mutual respect between journalists and PR Professionals
h3 EVENTS
h3 World Padel League teams up with Wizcraft Entertainment to launch its second season in Mumbai
h3 Rafi Saab’s Magic Lives On: Bipin Pandit’s Khumaar 2024 Delights a Packed Auditorium
h3 MAMI prepares for the 2024 edition of the Mumbai Film Festival
h3 GAMING NEXUS
h3 ‘Vi Game to Fame’ aims to make esports gaming accessible to all in India
h3 PM Modi features E-Gaming Federation’s “CityQuest” in Mann Ki Baat
h3 Ampverse Group launches an expanded full-service, next gen marketing agency Ampverse Pulse
h3 Recent News
h3 Harsha Bhogle appointed Alt DRX’s Brand Ambassador for India’s Digital Real Estate Story
h3 Zee Business unveils Special Navratri Programming to empower Investors with Expert Financial Insights
h3 Disney+ Hotstar’s Taaza Khabar Season 2 emerges as the most watched series
h3 Newsletter
h3 Subscribe to Newsletters

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